eForward, reviewed by eCommerce brands

We originally engaged eForward to find a new payment gateway for our Adobe Commerce site, Joloves.com. They deftly gathered our requirements, both front and backend, assessed the PSP market, negotiated rates, selected the winning payment gateway and then project managed the onboarding, design, development and go-live of Stripe with our development agency and NetSuite connector. Since switching to Stripe, our overall conversion rate is up considerably and we’re delighted.

I’ve worked with Emma on multiple digital, global launches, and she’s been amazing. She led the rollout and integration of Priority ERP with our shopify-platform and 3PLs across wholesale and D2C across several different geographies. She's been juggling tight time scales, senior stakeholders and vendors, including 3PLs, the ERP partner, the iPaas partner and in-house Shopify Plus developers. Emma was a brilliantly organised, independent Project Manager and Business Analyst who proved confident and capable at holding agencies to account, whilst documenting work via Notion so that we have a single view of the status of work streams across BAU continuous improvements and new launches. Thanks to the work she led, we launched new business sales-platforms enabling fast-track growth and freeing-up operational team's time through automated actions like transfer orders, Goods Receipts and ASNs.

eForward stepped in to help us with our Magento 2 project at a key stage shortly before launch. They hit the ground running, taking over liaising with our agency and driving the project forward. eForward have been particularly helpful and effective in suggesting and implementing modules, working with third parties, and driving conversion rate optimisation. We successfully delivered our new Magento 2 shop and eForward have also worked on stabilisation post-launch. The final stage of their work with us will be coaching our new permanent post-holder, who I am sure will benefit hugely from their experience and expertise. We intend to retain eForward to advise on eCommerce strategy as our investment to date has been so worthwhile.

eForward are an approachable, results-driven eCommerce consultancy who are happy to share their industry knowledge and learnings. They skilfully managed the go-live of the new Magento 2 store with the external Magento agency, from the budget negotiations, discovery phase and design sign-offs right through to launch and post-launch stabilisation. This involved project managing a complex integration with the new ERP provider, which had to go live simultaneously – no small feat!

We originally engaged eForward to help us migrate our Magento 2 site. Since then, we’ve retained their services to implement a suite of CRO recommendations, including a global address lookup at checkout, basket design updates and Click & Collect. As a result, our eCommerce KPIs are stronger than ever.

Emma is a reliable, self-starting, and highly experienced eCommerce consultant with a wealth of knowledge to share. She has not only been integral to the launch of our Magento 2 shop, but her ongoing strategic support has been second to none. I’d highly recommend her!

Emma from eForward joined us to lead product on our global eCommerce site and made an immediate impact. Over 9 months, eForward launched Apple Pay across EU stores, delivered development for major campaigns including Black Friday, Father’s Day and World Cup, and a large product launch. Black Friday delivered our strongest performance in 5 years. They also drove strategic initiatives such as accessibility and our Spain site relaunch, which grew by 29%, while bringing rigour to roadmap ownership, sprint planning, backlog refinement and team coaching. They leave behind a well-structured, high-performing setup that we now run confidently in-house.